Leading UK plus size fashion retailer, Elvi, is delighted to announce the launch of their Spring/Summer collection for 2010.

This extensive range of stylish yet chic women’s clothing combines some of the key trends set to influence Spring/Summer 2010 fashion with flattering designs created for women size 16 to size 26.

As a plus size fashion retailer, Elvi recognises the importance of creating plus size clothing that not only fits well but is also stylish, and their latest Spring/Summer range certainly achieves this. The collection, which has been heavily influenced by the impending monochrome and nautical trends, is both elegant and fashionable. Featuring chic blouses, tailored trousers, on-trend cardigans, and versatile skirts and dresses, the collection can be easily mixed and matched for smart or casual day wear, evening wear and work wear.

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One of springs key trends are nude tones made from natural fibres like silk chiffon and linen. The fabrics and the natural colour palette create a look of easy femininity that would be ideal for special occasions. With the help of women’s clothing retailer Artigiano and their new spring collection this look can be delivered straight to your door.

In line with this trend, Artigiano has a women’s three piece suit in champagne or taupe which has scalloped detail edging. Team this with a beautifully sheer silk wrap front blouse or a fully lined short sleeved top in a complimentary print made up of blush pinks and earthy neutrals to create an eye catching outfit for any forthcoming special occasion whether it’s a family celebration or a day at the races.

Artigiano has made use of the finest yarns to give this key trend a grown up look mixing tailoring with blouses and lace trim tunics. Contrast this look with chunky jewellery and structured clothing accessories, all of which are available through www.artigiano.co.uk.

Artigiano offers catwalk inspired fashion that is classically elegant and a sophisticated yet wearable collection in sizes 8 – 20. A chic offer of plus size clothing (14 – 28) are also available through Spirito di Artigiano who have taken the essence of springs key trends and tailored them for their specific market.

To view the ranges, or to find out more about Spirito di Artigiano visit www.artigiano.co.uk or contact the customer care team on 01983 531000.

This season, plus size designer Anna Scholz has introduced the White Label as her distinctly premium collection. It features both of-the-moment and timeless silhouettes, incorporating striking colours and eye-catching prints in luxury fabrics.

For the Spring-Summer ’10 collection, Anna Scholz’s White Label collection offers the flirty and flattering dresses that fans rely on as well as her signature kaftan and tunic styles with their bold prints and sequin embellishments.  Her elegant tailoring and gorgeous coats are arresting and sexy.

Crepe Expectations
Anna loves to work with crepe jersey for its drape, its expensive weight and its versatility.  Available in the season’s hot electric blue colour, Anna’s crepe wrap maxi dress sweeps in an elongating column. Her black fold-over jacket offers some of the sharp finish of a suit jacket or your boyfriend’s blazer but in soft, feminine crepe which moves and flows.
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Outerwear is one of the most important parts of your wardrobe and the right coat or jacket can really make an outfit. Give any outfit an edge by adding a fabulous leather jacket or smarten up your jeans and t-shirt with a tailored jacket for a daytime event. No matter the occasion, there is something perfect for you in the collection of coats and jackets from Evans.

This season’s jackets and coats are tailored to suit your body shape. Super-versatile and fabulously fashionable, our collection is designed to complete any look. We’ve got funnel neck coats, biker jackets, padded styles and lighter weights, all in our fabulous range of plus size coats and jackets.

Perfect over any outfit, our women’s coats are designed to the latest up-to-the-minute trends. This season, vibrant colours paired with big buttons and exposed zippers have been some of our most popular coat styles, while the boyfriend blazer remains a workwear staple. Flowing materials and gathered stitching have also been extremely popular and we look forward to what our Spring collection will bring us in lightweight fabrics.

Whatever your taste, this season’s styles will see you through your everyday activities, whether routine or razzamatazz. Nobody does plus size clothing like Evans, so who better to guide you through this season’s trends and ensure that you find yourself the perfect spring wardrobe.

Whilst it’s encouraging to see more curvy and plus-size models on catwalks and in magazines at last, it can still be a challenge for women of sizes 14 and up to find fashionable clothes and accessories. The important thing is to find a selection of key wardrobe pieces which you feel confident in, and which fit well and flatter.

With a selection of good wardrobe basics, you can create any number of outfits through styling looks with different shoes and accessories, and knowing that your clothes fit well and look good can give you the confidence to try new looks and styles. Fashion should be fun and a way of expressing your personality, and this is as true for women with curves as for anyone else.

Here’s a step by step guide to finding wardrobe essentials that work for curvier figures.

Tops
Go for longer tops which fall to the hips or lower, or layer a longline t-shirt or vest under a shorter top for extra confidence. Draw attention to your neckline by looking for tops with detailing at the collar. Sweetheart and scoop necks are both pretty and flattering. There is a great variety of longer line tops at evans.co.uk, from wardrobe basics such as plain coloured t-shirts to the latest styles for day or night. Colourful prints are a great way to draw attention to places you’re happy with – team a bright patterned top with a plain longline cardigan to emphasize your bust, for example, or wear bright coloured tights or shoes to draw attention to long legs. Tops with longer length sleeves will cover upper arms and draw attention to the slimmest part of the arm, the wrist.

Trousers
Evans trousers are actually fitted on women with real curves, in contrast to many high street retailers who simply scale up designs fitted on small sizes. This gives their trousers an unbeatable fit, and they come in a variety of styles so there is sure to be one which works for you.

All evans trousers have a high waist, as these give definition and create a long smooth line from hip to toe. The bootcut trouser is the most flattering cut for curves as the flare at the ankle balances out the hips. They look great over heeled boots or with chunky heels such as wedges. Straight leg jeans are the best cut for creating a longer leg-line and work well with either heels or flats.

Dresses
Don’t assume that longer is better with dresses – often, the most figure-loving option is a dress which falls to the knee or slightly above, teamed with opaque tights or leggings. Wear your dress with a waist-cinching belt to create a gorgeous hourglass shape, or look for designs which are fitted to just below the bust and then cut more generously over the waist.

Workwear
A pencil skirt worn with opaque tights and heels and is a stylish workwear option, or consider a well fitted trouser suit, which will create a smooth line all down the body. Team dark trousers and workwear jackets with bright shirts for a dash of colour, and to draw attention towards the neckline and upwards to your face. Evans workwear options emphasize fit and cut in order to give the most fitting and flattering finish.

Accessories
Accessories are essential for pulling outfits together and creating a confident, individual look. Your choice of accessory can transform a smart daytime look into a polished and glamorous evening outfit. Necklaces are a great for drawing attention to the neckline, and statement earrings are eye-catching and flattering. Draw attention to wrists with bracelets, and look for larger fitting and chunky bracelet designs which will flatter the wrists by making them look smaller. Rings are also a great way to finish an outfit off with a stylish flourish. Evans rings and bracelets are designed with a more generous fit so they feel and look perfect.

Shoes
Evans range of shoes and boots are especially designed for curves, with wide fit as standard and padded soles. Boots come with a more generous fit in the calf. Team black shoes with opaque black tights to create a flattering longer leg-line, or in warmer weather, wear shoes in nude or neutral shades to lengthen the leg. High heels are fantastic for creating a longer leg and lengthening the body, and they also improve your posture and walk. Shoes are a fantastic way to bring an outfit up to date or add a dash of colour – look for shoes with on-trend details or in interesting colours or finishes.

If the dark long days and dull, cold weather is getting you down then what better way to inject some sunshine into your life then teaming up your outfit with some bright opaque tights?

Orange Tights: Try your favourite vibrant shade on your legs this year. For a chic 60’s feel try teaming opaque tights with a white mini dress . During the cooler months, team orange hosiery with brown for an edgy look.

Pink Tights: At Tightsplease you are bound to find the shade of pink you are looking for. They have a huge selection ranging from pale pink and candy pink to hot pink and fuchsia. Also available in pink are patterned tights, socks, leg warmers, sheer and opaque tights, footless tights and lacy tights.

Red Tights: As seen on celebrities such as Fearne Cotton, red tights are the hottest accessory of the moment. Brighten up an outfit with red legs. From a huge selection you will find thick red opaque tights to pale, thin red tights. They even have some fantastic tartan red tights.

Purple Tights: Purple is one of those colours that looks regal all the year round. Create a classic, romantic evening outfit by pairing thick opaque tights with a little black dress. Or try the over the knee socks for a colourful casual look.

Blue Tights: Tightsplease have got the Blues; powder blue, hyacinth, royal blue and floblue.Finding the perfect shade for you is easy. Go bright and bold with the Pamela Mann 50 denier Tights or try a more muted shade with the Charnos 60 denier tights in Petrol. With blue being the new black, Tightsplease have it covered for all you fashion needs.

Gold Tights: They have a huge selection of Gold tights available for dispatch today. From sparkle to subtle sun kissed tones, gold hosiery will bring out the goddess in all of us.

Yellow Tights: Whether you are looking for yellow tights to go with an outfit, make a fashion statement or even for fancy dress. Tightsplease have chosen the best brands for yellow tights so that they will last and keep their colour for wash after wash. Buy today and you could have your yellow tights in just a few days!

Green Tights: Nature-like shades are going to be big whether it’s hot or cold outside. Every shade of green tights you could possibly want from subtle velvet green to bright, flourescent green can be found at Tightsplease.

Bright Coloured tights, stockings, socks, leg warmers, over the knee socks, knee highs and hold ups are the hottest thing in fashion at the moment as they really help your wardrobe come alive. So make your legs stand out from the crowd this season with Jonathan Aston 40 denier Opaques. You can choose from some of the brightest fashion colours around.

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The plus size retailer IGIGI has launched yet more fashion forward styles for your figure and they are beautiful.

The range is inspired by style “borrowed from the past” – they are classic, vintage and stunning. The tailoring provides cuts that are perfect for your curves; highlighting the figure. They have also introduced elaborate jewellery to complete the look. There is nothing more I can say, other than take a look at these:

IGIGI are celebrating their 10 year anniversary, so they are offering you the chance to win one of 10 $100 gift certificate, all you have to do is fan them on facebook! Simple, good luck

Since the launch of our Real Bodies Unite campaign I have had an avid eye on the media and online, firstly to see who is following our campaign and secondly to watch out for any similar campaigns or opinions that may be forming. This is when I came across an article on Jezebel; a blog for women surrounding the everyday stuff but making it much more interesting!

At the end of January Jezebel delivered an article about Demi Moore’s new advertising campaign for a perfume. This image proves the exact reason why our campaign was started, and I agree completely with Jezebel’s reaction to the photographs.

Demi Moore is a beautiful woman and yet the perfume company feel there is a need to make dramatic alterations to her appearance and to be honest, she looks plastic! No wonder women, including myself, see adverts and think ‘I will never look like that’ and eat cookies or starve themselves to achieve something which is not reality or a healthy image portrayal. I no longer buy glossy magazines for this exact reason, I think why subject myself to imagery that makes me feel inadequate? But there is no getting away from this, it’s on TV, billboards, and on the web. This is why the campaign was launched, beauty is unique, different and comes in every size there is – there should be no ‘ideal’ or ‘perfect’, it should be inclusive of everyone.

“We’re not out to play “gotcha” here — as far as we’re concerned, the main thing this behind-the-scenes snapshot proves is that Demi Moore is a gorgeous woman. But given the raft of manipulations her photograph underwent in the course of its transformation from something resembling the shot on the right to that creation on the left, it’s clear that to the contemporary beauty industry, being gorgeous is not enough. Breasts need lifting, hair needs thickening and cloning, little bits of flesh around the shoulders and upper torso that might bulge out when lying down on a hard surface need siphoning off, cleavage needs enhancing, the little lines on palms and neck that show skin, you know, creases with movement — those need to be liquified away. And skin needs a plasticky airbrushing, a total post-production resurfacing, because anything on a billboard that had a visual artifact of the texture of a human being might…might what? Alienate the audience? The point isn’t that Demi Moore looks bad because of this Photoshop. It’s that Photoshop this thorough makes her look nothing like a human being.

We now live in a world that forces us to consider every image of a woman we encounter to have been extensively altered, unless and until proven otherwise. And yet, unretouched shots of models and actors are just a click away — whether they be paparazzi snaps or candids tweeted by a loved-one. In these circumstances, it only gets curiouser and curiouser that beauty companies insist on pursuing their relentless campaign of visual manipulation. We can disprove these fallacious accounts of the stars’ appearances in seconds; why the pretense?”

So thank you Jezebel, for putting this into perfect perspective. Please sign our petition to get body diversity into the fashion industry and reduce this ‘need’ for airbrushing.

Curve flattering design techniques along with current fashion trends result in a sizzling collection of sexy plus size intimate apparel that makes for an unforgettable Valentine’s Day for curvy consumers worldwide.

Valentine’s Day is the most romantic day of the year.  It kicks off the season of love and romance.  The best way to spice up this special holiday for full-figured women is to adorn her with new sexy plus size lingerie that was designed specifically to fit and flatter her womanly silhouette. Popular online retailer Cherished-Woman.com , a site dedicated to upscale, designer plus size clothing unveils their new plus size lingerie collection made exclusively for Valentine’s Day.

Sexy plus size intimate apparel is very important to full-figured ladies. A recent report from the Journal of Obstetrics and Gynecology indicated that plus size women have a more active sex life than their thinner peers.

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Evans have really stepped it up a notch for their new collection, they have totally altered their appeal and really deliver on style.

They have just launched what can only be described as their best yet – a campaign featuring beautiful plus size models; Britney Vecchio, Hayley Morley, Crystal Renn, Amber Tolliver, and Peeky.

Let me know your thoughts on the new collection. What is it you want to see in your wardrobe?